balizanorte
cities and their thesis
Urban posters and media design for exhibition.
Official Association of Architects of Galicia.
A Coruña headquarters.
Photography: Pablo Carreño
Cities and their Theses is a traveling exhibition organized and produced by a network of Architecture Schools from all over Spain, included in the framework of the Architecture Week. A Coruña is the first city to host this exhibition which gathers a significant extract of theses dedicated to the study of cities. The exhibition in A Coruña also includes an additional section dedicated to several Galician cities.
The assignment consists of the design of an urban poster and graphic material for media. The aim is to adapt the original visual identity of the exhibition to this edition, adding local images and data.
The graphic material is organised in two elements, the first of them strictly follows the original identity of the exhibition, and includes the general information, the second one, with a differentiated character, includes the image and data related to the local exhibition. This second element follows the compositional rules defined by the first one, having in a certain way conceptual similarities with what could be an extension or the base of a building. The vision of the two elements together creates visual relationships between them, generating a new global composition.





LAS CIUDADES Y SUS TESIS. A CORUÑA
